Mission, Vision and Promise

Posted by Brand Central  |  January 23, 2015

The Panduit Vision, Mission, and Promise are our guiding principles used to establish a common, unified goal and a strong brand culture across our organization. They provide us with clear direction on:

  • Who we strive to be as a company
  • How we will get there
  • What our commitment is to our customers

Please become familiar with the Panduit Vision, Mission, and Promise so that they become a part of your everyday activities.

Vision Who We Strive To Be

Panduit Brand Vision

To become the leading global infrastructure solution provider within the targeted verticals and geographies.

Objectives of Brand Vision Statement

The Panduit brand vision is our definition of future success. It identifies what Panduit aspires to be.

Usage

Typically used internally to ensure that our focus and activities support our Brand Vision. Brand vision statements appear in corporate profiling and information materials.

Mission How We Will Get There

Brand Mission

To continuously innovate infrastructure and the physical deployment that evolves with a connected world.

Objective of Brand Mission Statement

The brand mission explains our purpose and path to realize our vision. It conveys why Panduit exists.

Usage

Brand mission statements appear in corporate profiling and information materials.

Promise What We Provide To Our Customers

Brand Promise

Engineered flexible, end-to-end infrastructure solutions that provide businesses the ability to achieve their desired business outcomes.

Objective of Brand Promise Statement

The brand promise is a description of the Panduit Brand and the guiding vision or promise to our customer.

Usage

The brand promise is to be used consistently and prominently in communications so it will become synonymous with the Panduit name.

Tagline The Brand Promise in a Tagline

Brand Promise

Infrastructure for a Connected World.

Objective of Brand Tagline

The brand tagline provides a clear, concise message about what our brand promise is about.

Ultimately, it will take on the same recognition as the brand name and promote differentiation.

Usage

The brand tagline is to be used consistently and prominently in communications (e.g., e-mail signatures, brochures, collateral materials, etc.) so it will become synonymous with the Panduit name.